Healthcare brand naming services that offer limitless creative possibilities

A name is what the world sees, but it goes much deeper than that. It’s a well-crafted vessel for the brand, holding the most important information about what you do and why you do it. It shapes perception, signals innovation, and lays the foundation for brand storytelling.

As a leading naming and branding agency, Addison Whitney’s brand naming experts have shaped the language of healthcare for over 30 years. Rooted in deep insights and strategic creativity, our cleaner, safer, smarter philosophy ensures every name strengthens brand positioning, resonates with the right audiences, and leaves a lasting impression in the market. Our relentlessly creative team is adept at navigating this highly regulated market and its complex guidelines, so we can bypass hurdles before they develop.

Meet Ari

With Ari, the industry’s first and only AI-driven brand design application and creative amplifier, we’ve evolved the way brands find their voice.

We blend our decades of expertise and human creativity with live curation and machine precision to deliver on-strategy, compliant brand names. In addition to being a secure, proprietary platform, Ari offers real-time trademark and safety assessments, ensuring every name aligns with stringent and ever-changing global standards of the FDA and EMA.

Our verbal branding capabilitiesshape the voice of your brand:

Nonproprietary name development


Product naming


Corporate naming


Clinical trial naming


Pharmaceutical naming


Copywriting


Tagline development


Global linguistic evaluation


Global trademark prescreening

Close-up of blue and gray feathers with white geometric line overlays

Innovation at work

Step inside the breakthrough strategies that are reshaping the healthcare industry.

Ready to make your mark?

You have the vision. We have the expertise to make it real. From pharmaceuticals to technology and consumer goods, we’ve created some of the world’s most recognizable and iconic brands.

Let’s awaken your brand together.

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