Healthcare brand strategy that awakens bold brands

At Addison Whitney, we offer brand strategy consulting for healthcare organizations looking to transform their innovations into impact. Grounded in a deep understanding of audience dynamics and competitive landscapes, we begin building the foundation of your brand.

With expert insights and data-driven tools, we uncover untapped opportunities to craft captivating, resonant, and enduring narratives. As a leading healthcare brand strategy agency, we specialize in translating complex science into clear, compelling messaging.

Translating your discovery into a brand is more than creating an identity, it’s telling the most meaningful story to connect with your audience and shape relationships.

We power the future ofhealthcare brand strategies with:

Close-up of wheat stalks in a field at sunset with white geometric line overlays

Brand positioning


Brand messaging


Rebranding


Architecture strategy


Nomenclature strategy


Brand story


Brand character


Brand compass & purpose


Target audience insight framework

Innovation at work

Step inside the breakthrough strategies that are reshaping the healthcare industry.

Ready to make your mark?

You have the vision. We have the expertise to make it real. From pharmaceuticals to technology and consumer goods, we’ve created some of the world’s most recognizable and iconic brands.

Let’s awaken your brand together.

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